Tag: WordPress SEO

Reviewed – WordPress SEO By Yoast

On September 13, 2013

Although WordPress offers plenty of plugins for search engine optimization, but the question counts at a place that among those huge list which one is the best. There are plugins which are meant for different purposes – whether just only setting up basic on-page optimization or something more – but the one which grouped together all features at one makes a perfect choice and this is on what we planned to review today.

The plugin name WordPress SEO by Yoast. This is the most complete WordPress SEO plugin which one ever noticed and experienced with it. It includes everything ranging from snippet preview to page analysis as well as advanced settings, like canonical URLs, indexations and redirects. In short the plugin comes as a complete package for one who wants to have their site or blog SEO better and over the top it comes totally free of cost.

Important Features

Post titles and meta descriptions – The feature will allow you to set titles and meta descriptions for a post, page, homepage, attachment and taxonomies and special pages. Also, if in case you have no idea how to do that it gives you a hand, allowing to Force rewrite titles.
Breadcrumbs – The feature is good for both navigation and SEO. It let you change the taxonomy of your breadcrumbs titles, for individual post or pages.
Permalink clean up: The feature will allows you to optimize your permalinks. All you have to take care that the links will back onto specific pages on your site use the permalink that you want.
XML Sitemaps – The sitemaps allows webmasters to inform search engines about pages on their sites that are available for crawling. The feature also allows you to keep certain taxonomies listed out of your sitemap and uses an XLST stylesheet.
RSS – The feature will automatically add content to the RSS.
Import and Export – The feature will allow you to duplicate on other sites what you have accomplished.

Installation & Configuration

Installation

Head over to your WordPress admin panel and install the plugin named WordPress SEO by Yoast
Go to Plugins > Add New > Search for WordPress SEO By Yoast
Install it and then activate it
On activation, you will notice the left side menu, where you will find a whole new panel name SEO

Configuration and Understanding Dashboard

Titles Settings – You can set the default Page or Posts titles. Each new page or post gives the search engines fresh content.
Indexations – You can set which section of the site to be indexed by the search engine and which not.
Social – Adds Facebook OpenGraph meta data.
XML Sitemap – On enabling this, you need not to submit a regular sitemap to Google or Bing every time you change your content or add new pages/posts, it automatically pings Google, Yahoo or Ask.
Links and Permalink – This allows you to set the permalinks and the URLs.
RSS – Automatically add content to your RSS.
Import or Export SEO Settings – It allows you to import or export SEO settings

Summary & Review

The plugin is the best choice if one thinks for SEO. It gives site’s admin a lot of control over their site`s SEO architecture. Not only this, but it will let you control XML Sitemap, canonical, permalink and indexation controls. Overall, SEO by Yoast is not for everyone but in actual it is for the one who is having some SEO knowledge at least.

Note:

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WordPress And SEO – Common Mistakes And How To Improve Them

By The Editorial Team

On July 22, 2013

In Plugins, Tutorials

Done with design and development of your next big WordPress website, but what still makes your website away from making big in REAL. You did even made hundreds or even thousands of websites – for you or for your clients – but unless and until a proper steps toward understanding search engine optimization (or SEO) of your WordPress website – your website, or in better the hard work is nothing but just a framework in front of the whole world.

Unless and until you have all the SEO things at right place, Google and other search engines takes a harsh stand in learning about both your website and what you are doing. With this article, I tried to work and discuss on things which do often find and notice as common WordPress SEO mistakes. Moreover, I did also provide the solution by which one can improve them themselves.

Mistake 1: Title and Meta Description Missing On The Homepage

Oops, designed a huge awesome amazing website and forgot to add the title and description about it. You do understand well that what your website is, but search engines don’t understand it. Title and Meta Description are the core of SEO and it’s very much important to have it on the place as it not only helps search engine understand your website but also lets visitors explore your website better.

Mistake 2: XML Sitemap Or Sitemap Index

An XML Sitemap or just a regular HTML Sitemap Index will let search engines find well that what pages and posts are there on your site. Having the sitemap on board will make the job easy for search engines to first crawl and then index them. Your sitemap can be either a computer-language file or just like the regular page, displaying all the content links – basically pages and categories of your website.

Remember here if you have got huge content base – mainly if you are running a blog or an internet magazine – then opting for a sitemap index will be the better option. It’s highly recommendable to have an XML sitemap on your site while also you can use a plugin for generating the one for your WordPress website.

Plugin: XML Sitemap & Google News Feeds

The plugin will create feeds dynamically which will comply with the XML Sitemap and the Google news sitemap protocol. Moreover, it’s a multisite compatible plugin.

More Info | Download

Mistake 3 – Robots.txt

Just like XML Sitemap, Robots.txt is another important file of your website which do plays a very vital role for your website SEO. Robots.txt is a file by which you give search engines, like Google and other instructions on which file in your website to index and which don’t. Although there is no compulsion to have robots.txt file in place but it’s one of best SEO practice which even can’t be neglected.

Plugin: WP Robots Txt

Although WordPress, by default, have a simple robots.txt file, will dynamically generate robots.txt file within your WordPress site. But, you do might require more and for which the plugin will help you out. The plugin will add an additional field to the “Privacy Settings” admin page.